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Make Brands Happy
we create brands that make everyone around them happy
Experience since 2014
Fair prices for SMB
Quick launch of solutions
It’s exactly that meaning of life everyone keeps asking about.
Happiness is the main goal of every person and every business.
And this goal is achieved through hard, meticulous work on yourself and your brand.
Harmony between meaning, feelings, emotions and fulfilled needs is what truly makes us happy.
Who we make happy
and what truly makes them happy
Client
When the product or service fulfills a real need or more.
When delivery is on time or faster, communication feels warm and the experience leaves a pleasant aftertaste.
Owner
When the brand grow steadily, earning fair profit, and fulfilling ambitions and dreams. A brand should bring not just income, but pride and joy in what it represents.
Employees
Happiness is fair pay, respect, growth and a healthy culture.
When they feel valued and supported. They grow together with the brand – as professional and as people.
Partners & suppliers
Нappiness comes from reliability, transparency, and respect.
When cooperation is smooth and mutually beneficial, everyone wins.
Key branding areas
Brand DNA
his is the core of your brand – its essence, logic, and emotional foundation.
We explore and define every element that makes your brand authentic, memorable, and strategically positioned for growth.
What’s included in Brand DNA
- Mission, Values, and Philosophy – what you stand for and why you exist.
- Unique Selling Proposition (USP) & Positioning – how you stand out and where you belong in the market.
- Target Audiences & Segmentation – who you speak to and how their needs differ.
- Products & Services Overview – what you offer and how it shapes perception.
- Strengths and Weaknesses Analysis – understanding what empowers and limits your brand.
- Market & Competitor Analysis – identifying your place and potential opportunities.
- Industry Trends & Insights – staying ahead of change and evolution.
- Brand Archetype – the human side of your brand’s personality.
- Emotional Core & Semantic Field – the feelings, meanings, and associations behind your brand.
- Goals & Brand KPIs – clear metrics to measure success and progress.
Visual Identity
Your visual identity transforms your brand’s strategy into a tangible, recognisable image. It ensures every visual element – from logo to UI – speaks one consistent, meaningful language.
What’s included in Visual Identity:
- Logo and Adaptive Versions – the core symbol of your brand, optimized for every format.
- Color Palette defining the emotional tone and visual consistency of your brand.
- Typography – fonts and hierarchy that enhance clarity, mood, and brand character.
- Imagery, Characters, and Icons – visual storytelling through consistent style and symbolism.
- Photo & Video Style – defining the aesthetic and emotional tone of all visual content.
- Layouts, Templates & Branded Documents – tools for keeping every piece of communication consistent.
- UI Guide – design principles for websites and apps that reflect your brand’s essence.
Brand Communication
This is how your brand speaks – through words, tone, and emotion.
It builds trust, shapes perception, and connects your strategy with real human experience
What’s included in Brand Communication
- Naming – creating a memorable and meaningful brand name.
- Tagline / Slogan – a concise expression of your promise and value.
- Tone of Voice – how your brand sounds and feels in every interaction.
- Messaging for Different Platforms – adapting your communication for social media, web, print, and more.
- Brand Story & Legend – your narrative, history, and emotional foundation.
- Communication Guide / Brand Book – a practical guide to keep all messages aligned and consistent.
- Key Messages & Emotional Anchors – defining what your brand truly says – and how it makes people feel.
Process
1. Audit & Questionnaires
Together, we analyze every aspect of your business using structured checklists.
2. Gap Analysis
We identify weak points and how they affect performance and sales.
3. Improvement Plan
We create an action plan with clear explanations and expected results.
4. Implementation
We help execute the plan step by step.
5. Measurement
Metrics before and after implementation – to prove growth and show real results.
6. Ongoing Support
Continuous monitoring, new tools, and further optimization.
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